Category Archives: Integrated Design

6 Qualities That Make Architects Ideally Suited to Lead Collaborative Integrated Teams


In order to effectively lead collaborative teams, architects would do well to downplay possessing specialized knowledge. Knowledge acquired in school and practice should be thought of as the price of admission, not their “Advance to GO” card, as so many on the team in this connected age have access to and share this same knowledge. Along with specialized knowledge, as a professional duty of practice, architects will also need to reevaluate the role of professional judgment, design intent, responsible control, direct supervision, and serving as the hander-down of rulings in the shape-shifting required from working simultaneously on collaborative teams.

Recognizing that nothing incites a non-architect’s derision, ridicule and ire swifter than to start a sentence “The architect is uniquely qualified to…” here are six qualities that make architects ideally suited to lead collaborative, integrated teams:

1. Architects can lead collaborative teams by tapping into their ability to maintain two or more opposing thoughts until an amenable solution arises. Roger Martin’s The Opposable Mind, on the problem-solving power of integrative thinking, describes the human brain’s ability “to hold two conflicting ideas in constructive tension.” Like F. Scott Fitzgerald’s test of a first-rate intelligence as “the ability to hold two opposed ideas in the mind at the same time, and still retain the ability to function,” architects need to become even more comfortable working with and maintaining two or more opposing thoughts earlier in their careers. Architects famously can simultaneously maintain two lines of thought – e.g. their own and their client’s; their client’s and that of the public-at-large; the paying client and the non-paying client; the 99% and the 1%; the circumstantial and the ideal; science and art; reason and intuition; evidence and the ineffable; HSW and aesthetics; practical and dreamer. In an interview with the author, Phil Bernstein described the difference between young designers and older designers as the ability to manage an increasingly larger set of variables: “When I was working for Cesar Pelli, that was one of the amazing things about him – he could keep so many things in his head and he could balance them and weigh one against the other, and he could edit out what he called the systematic generation of useless alternatives. He would prevent us from going down that avenue.”

2. Architects are problem identifiers. Not only problem solvers, architects recognize that identifying the right problem to solve is often 80% of the solution. Frequently, the problem assigned is not the one that truly requires addressing. Architects work to make sure that everyone is focused on the most pressing, pertinent problem.

3. Architects see the big picture. Solution-oriented engineers sometimes have a difficult time seeing the forest from the trees. Malcolm Gladwell in Blink called this ability to see information in its wider context coup d’oeilcourt sense or “giss,” the power of the glance, the ability to immediately make sense of situations. Architects, by the end of their formal training, have begun to develop this ability, by thinking laterally and simultaneously – not linearly. Neither exclusively right- nor left- – architects are whole-brain thinkers. In the midst of prolonged analysis, architects can help to keep things whole.

4. Architects draw by hand, mouse and wand. Creatively ambidextrous, flexible and agile, architects are not stuck on any one means of communication or delivery. Architects make the best use of available technology to get the point across. Because architects envision what is not there, they help bring nascent ideas to life. Today, we cannot talk of leadership without the technology. We lead from the technology and the tools we use. In this way, architects lead collaboration from the middle by leading from the model.

5. Architects can lead collaborative teams by thinking like other team members, anticipating their concerns and questions before they arise. Architects see through other’s eyes, empathize and understand what is important to others. They have both deep skills and wide wingspan breadth. Architects are the only entity who serve not only the paying but non-paying client (society-at-large.) In trying to predict the consequences for any course of action, the architect needs to anticipate the responses of each of the integrated team members. To do this, an architect must know enough about each discipline to negotiate and synthesize competing demands.

6. Architects don’t lead collaborative teams because of their specialized skills, technology know-how, or privileged knowledge, but rather because of their comfort with ambiguity and uncertainty. Architects are best suited to lead collaborative teams by being able to extrapolate from incomplete information, and won’t let the lack of complete information stop them from moving forward.

The architect leading collaborative teams has implications for education in that independently trained professionals are inclined to remain independent in practice. According to NCARB’s contribution to the NAAB 2013 Accreditation Review Conference (ARC), over 80% of architects rated “collaboration with stakeholders” as important/critical, yet only 31.5% of interns and recently licensed architects indicated they had performed collaboratively prior to completion of their education program. This would need to change.

Let the Team be the Architect

The single most important issue confronting AEC leadership is, as Michael Schrage asked, how to pose problems and opportunities in forms that will elicit and inspire a collaborative response. Consultant Ed Friedrichs describes this as the ability “to inspire an entire team of participants to collaborate, to contribute the best they have to offer, in order to bring value to a client.”

Concerning collaborative teams, leaders need to ask of themselves – as well as prospective hires – are you the glue or the solvent? If architects are to be respected as leaders, their challenge is to communicate with their collaborators as equal partners in design.

In his book Architecture by Team, CRS’s William Caudill wrote: “The so called ‘great man’ approach must give way to the great team approach. From now on the great architects will be on great interdisciplinary teams.”

That was written in 1971. Buried on page 288 is the title of Chapter 109:

“Let the team – designers, manufacturers and builders – be the architect.”

So let the team be the architect, and the architect be the facilitative leader. And act soon, for we may not have another 40 years to see this out.

This post is an excerpt from Randy Deutsch’s article How We Can Make Collaboration Work: How architects can decentralize rather than be marginalized in the Jan-Feb 2014 Trends issue of DesignIntelligence journal.

Read and visit DesignIntelligence.

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Filed under collaboration, construction industry, design professionals, education, Integrated Design, Integrated Project Delivery, IPD, people, process

An Integrated Design Strategy for Every Man, Woman and Child


“The concept of integrated design is key to a sustainable future and ultimately quality of life,” 

Laura Lee

Just as Finith Jernigan’s Makers of the Environment envisioned the average American benefitting from building information modeling (BIM),

Professor Laura Lee’s vision for South Australia reads like an integrated design strategy for every man, woman and child throughout the world.

While her publication was prepared as a series of recommendations to the South Australia government, upon reading it, it soon becomes clear that she had more universal applications in mind.

With her report, “An Integrated Design Strategy for South Australia – Building the Future,” Lee envisions a framework for uniting sustainability, behavior, materials and the external environment into a whole that satisfies the needs of people, environment and place.

I’ve read the report from beginning to end a couple times now and am happy to share my, however haphazard, impressions.

The excellent introduction acknowledges the potential – and urgency – of the state of the world today: the perfect set-up for what’s to come.

It answers why anyone would want to read this report – and, as importantly, why now.Instead of just writing about design, the booklet (as a product) itself is a perfect argument for the value of good design.

Little touches – such as the global quotes in blue and local quotes in orange – and larger ones: that it is so well written, edited, illustrated and like all great works of art, all-of-a-piece.

Like the integrated design process itself, the report contains myriad voices (a strategy and conclusion I also came to for my own book on Integrated Design.)

From now on, all Integrated Design books really ought to be crowdsourced.

In fact, Lee had 15 partners (represented by 24 people) in the residency, only 4 of whom were designers, which if it was a challenge, doesn’t show.

The report leaves you with the impression that it was created by a singular sensibility in that it has one, compelling voice throughout.

Stevie Summer’s diagrams are intelligent and truly mesmerizing: the perfect accompaniment for the text.

The natural imagery of many of these diagrams – conch shells, DNA – are intertwined & interrelated with the book’s theme and text. Stunning.Professor Lee invested so much time in the diagrams because she is interested in raising visual literacy.

Interestingly, it soon becomes apparent that the process in conceiving the report served as a model for those she worked with along the way for the integrated design process itself. What an effective way for those she worked with to ‘get’ integrated design.

One of the most appealing attributes of the report is that the overall tone and word choice is strangely non-academic. This is a report anyone could love.

Lee, for example, quotes Dan Pink where she could have quoted Roger Martin. In fact, the report verges on being populist were it not for the fact that the whole thing is so smart.

Because this does not read like research, one can see how it will be implemented (and not – like so many reports – sit on the shelf.)

By the time the reader gets to the end, they’ll recognize that the very tenets of integrated design went into the making of this brilliant and beautiful document.

The tone throughout is optimistic, forward-looking: exactly what it needs to be. No need to threaten readers with impending apocalypse (it doesn’t.)Most reports and books fizzle out near the end – having spent all their ammo in the first half (if not the first chapter.) Here, some of the best, freshest information and diagrams occur in the recommendations section of the report, near the end, what Professor Lee calls “the heart and the future of the work.”

Many, many more people need to read this report.

Professor Lee is in the process of making an Integrated Design Strategy guidebook with roadmaps for each recommendation along with best practices, weblinks, and case studies and a website with PDF downloads that hopefully will be available soon.

Read the final report of Professor Laura Lee, Adelaide Thinker in Residence in 2009.

Read about Martin Seligman and other thinkers in residence http://www.thinkers.sa.gov.au/ including Prof. Laura Lee http://www.thinkers.sa.gov.au/thinkers/lee/

Read more about Laura Lee, FAIA http://www.thinkers.sa.gov.au/thinkers/lee/who.aspx

Check out these videos featuring Laura Lee, and also this and this video

And look into the integrated design work of other thinkers and makers, including Renée Cheng, Daniel Friedman, Frances Bronet, Ann Dyson, Billie Faircloth, Kiel Moe and many more.

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This Week in Tweets


Here’s a smattering of the BIM and IPD-related tweets that my followers on Twitter have retweeted to their followers.

In addition to technology and collaboration, my tweets focus on creativity, architecture, design and construction.

Oh, and books, writing and poetry.

We’ll save those for another post. The following tweets are on BIM and IPD.

By browsing the list of micro-posts you will get a good idea of how I use it.

If you like what you see, please follow me on Twitter @randydeutsch

Collaborative #Learning for the Digital Age http://bit.ly/q7jsiH#SM#education

The End of the #Architecture Firm? http://lnkd.in/FR6th7#AEC#architects

Stewart Brand: “Once a new technology rolls over you, if you’re not part of the steamroller, you’re part of the road.” #BIM

Giving a talk about my #BIM book http://bit.ly/oHqJJ0 in #Chicago 9/12 at IIT Architecture | Master of Integrated Building Delivery

Lateral thinking and problem solving, perhaps. But #creativity is one lesson you ‘can’t teach’ http://bit.ly/qFUxBC

#BIM for Infrastructure http://bit.ly/o9I19I#construction#AEC#engineering

Building performance as brand http://bit.ly/qwaK1Q#performativity

Conference Addresses #Performativity of #Architectshttp://bit.ly/oMNrkQ#ACSA > SHoP Architects http://bit.ly/pOQl8v

Attend Integrated Project Delivery: A Catalyst for Collaborative #Design & #Constructionhttp://bit.ly/qdG9jl#IPD#architecture

Barriers to Successful #BIM by BIG BIM little bim author Finith Jernigan http://bit.ly/r1ctWH & http://amzn.to/ra2vTb > helpful checklist

MIT Unravels the Secrets Behind Collective Intelligence – HINT: IQ Not So Important http://www.singularityhub.com #collaboration

Enjoyed doing the panel yesterday with @newvoodou & @pwnakazawa at #SMPS2011 on “Trends: What to Look for When You Don’t Know What’s Coming”

If each GC firm wore their #BIM Score on a jersey, what would yours say? Where is your firm along the spectrum? http://bit.ly/pjP3le

 “Is Integrated Practice Taking Hold?” http://bit.ly/h7fpwL#IPD

 “People may accept or resist a technology not for what it does but for how it makes them feel.” Sherry Turkle in http://amzn.to/qML0XV

@threefourteen New in that it involves all stakeholders from earliest stages each of whom has input into what goes into making the decisions

@threefourteen Can get confusing…with integrative design, integrated buildings, integrated design process, integrated practice & IPD!

#BIM and Integrated Design: Strategies for Architectural Practice available pre-publication as an eBook http://bit.ly/pxOcxp#IPD

@Neil_BIM Great question. Due to length I had to cut the international BIM chapter but the remaining content is still applicable. Thanks.

Program Management Integrated with #BIM, demonstrating use of BIM-based PM tools via @jvandezande@HOKNetworkhttp://bit.ly/nZ31xp

Finding Your Way Around #BIMhttp://bit.ly/pqlKnb#IPD

Read Finith E. Jernigan’s book, Makers of the Environment, free http://bit.ly/rndf1q executive summary http://bit.ly/qbwA3Q

Design futures: Finith E. Jernigan’s blog, Makers of the Environment helps us look into the future http://bit.ly/reeZwM

Makers of the Environment is an information model whose foundation is a printed book. A book information model http://bit.ly/reeZwM#BIM

How seriously has recession damaged the construction industry? 65 markets suffer #construction declines of >75% http://bit.ly/rqCNMb

read the first chapter of my book free http://bit.ly/pIdOc1

#BIM & #IPD have a 8-in-10 chance of completing a project on schedule & within budget, an improvement fr previous stats http://bit.ly/pIdOc1

Let’s collaborate: AUGIWorld August 2011 #Collaboration issue is out! @AUGIhttp://bit.ly/fpjryJ http://www.augi.com/ #BIM#IPD

John Moebes, director of #construction at Crate & Barrel, will be a presenter at Integration Utah ACEO 9/20 http://bit.ly/mYO5xp#IPD

John Moebes highlights successes & challenges of #IPD. Crate & Barrel’s presentation on Integrated Project Delivery http://bit.ly/mYO5xp

Is IPD the right fit across the board? What It Means to #IPDhttp://bit.ly/nhv9qI#AEC#construction

As you start to integrate projects, remember Communication—Integration—Interoperability—Knowledge—Certainty drive #BIMhttp://amzn.to/qbFIxX

Tradition and legacy systems must not overshadow good business decisions. http://amzn.to/qbFIxX#BIM#CAD

You can only become expert in a limited range of issues. This makes #collaboration others a necessity not a luxury http://amzn.to/qbFIxX#IPD

Scripting Cultures: Architectural Design & Programming. Computer #programming integral to the digital #design process http://bit.ly/pHC30K

Mastering Autodesk Revit MEP 2012 from @WileyDesign – best tutorial & reference providing coverage of #BIM#MEPhttp://bit.ly/qBWS8i

Good discussion on whether #architecture school is the best place to learn #BIM and #IPDhttp://bit.ly/rkSZk3#AIATAP

One architect’s favorite iPad apps for #architects and #architecturehttp://bit.ly/odqWdT

@case_inc brought on board by Advanced Cast Stone to provide all LOD 400 #BIM#fabrication modeling > see the results http://bit.ly/hZmJ3y

Due to seismic shift, #BIM Migrates to Apple Platforms | Building #Design + #Constructionhttp://bit.ly/pIZoHg

eBIM™ Existing #BIM launches in UK > focuses on growing demand for accurate surveys of existing buildings http://bit.ly/o21h1i#AEC

What is #BIM about? Is it about software? Is it about technology? Is it about #Revit? > It’s about people @revit3dhttp://bit.ly/oK3Asy

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Filed under BIM, collaboration, construction industry, education, Integrated Design, Integrated Project Delivery, IPD

Finding Your Way Around BIM


Michael Korda, in his brilliant and entertaining
memoir, Another Life, tells the story of his first day of work at a publishing house.

Upon arriving at work he notices a bronze plaque on his desk bearing these words:

“Give the reader a break.”

It was the publisher’s view that their job was to make things as easy and clear for the reader as possible.

And they wanted him to know that.

It is in this spirit that I provided what I hope will be helpful guideposts throughout the text of my book.

I did this to help the reader find their way around what can be treacherous territory in a book that concerns itself largely with technology.

I wish more technology – and architecture – books would give the reader a break.

In organizing my book, BIM and Integrated Design (John Wiley & Sons, 2011,) I divided the information into roughly three parts: a triptych of sorts.

I find that organizing a book into parts helps with wayfinding – providing the reader with a much-needed big-picture view of the content they’re about to delve into.

So here’s a bit more detail – part by part – about what you’ll find in the book.

Part I: BIM AS THOUGH PEOPLE MATTERED

In Part I of BIM and Integrated Design, you will uncover mistaken beliefs surrounding BIM and the social co-benefits of BIM.

Here you will explore the most commonly encountered obstacles to successful collaboration, as well as the challenges this technology and process create for individuals and organizations in their labor toward a comprehensive, successful BIM adoption and implementation.

You will discover the social impacts and implications of working in BIM on individuals and firms, and how to overcome real and perceived barriers to its use.

Read these chapters to discover proven strategies for managing the disruptive change brought about by BIM, how to assess your team’s progress, and how to own not only the software but also the process.

You will learn about the recent proliferation of BIM-related professional titles and roles, the current state of transition of the industry from CAD to BIM, and what the real distinctions are between BIM- and CAD-, and IT-related roles, including distinctions between BIM managers, CAD managers and IT managers.

In this part,

  • you will read about a design firm that struggled with adopting BIM, only to find itself growing through the recent downturn due in large part to its attitudes and approach to BIM; and
  • how firms have successfully implemented BIM, from the varying perspectives of a consultant with extensive experience working in BIM with designers, a clinical and organizational psychologist who works with design and construction professionals who are contending with constant change, and a firm owner who has strategically and successfully worked with BIM since the application’s inception.

Part II: LEADING INTEGRATED DESIGN

In Part II of BIM and Integrated Design, the focus is on working alone and with others in BIM; obstacles to successful BIM collaboration and how to overcome them; and why collaboration is the way forward for our profession and industry.

Read these chapters to familiarize yourself with challenges to BIM collaboration including interoperability, workflow, firm culture, education, technological challenges, working in teams, communication, trust, BIM etiquette, one model versus multiple models, cost, and issues concerning responsibility, insurance, and liability.

Learn about the one critical skill set design professionals need to master if they are to survive the current professional, economic, social, and technological challenges, as well as strategies for making collaboration work.

Read these chapters to better understand why owners and design and construction professionals have been slow to adopt integrated design and how we can rectify this situation.

A brief but incisive overview of integrated design is offered to help you promote the process to owners and your team, and learn how BIM and integrated design together help design professionals achieve their ultimate goals: well-designed, high-performing buildings that deliver value to owners while benefitting all involved, including future generations.

In this part,

  • learn how a major architecture firm’s chief information officer is contending with near-constant change brought about by BIM;
  • learn from a major constructor regarding their experiences working on more than one hundred integrated BIM projects; and
  • hear from the author of the industry’s first integrated project delivery (IPD) case studies on where IPD is headed.

Part III: LEADING and LEARNING

In this last part of BIM and Integrated Design, you’ll learn how BIM changes not only the technology, process, and delivery but also the leadership playing field; how to shift into the mindset essential to lead the BIM and integrated design process in turbulent times; and how to become a more effective leader no matter where you find yourself in the organization or on the project team.

You’ll discover how the introduction of BIM into the workforce has significant education, recruitment, and training implications, and review the most effective ways to learn BIM.

A brief overview of three approaches to the topic of BIM and the master builder is offered, including arguments in favor of and against the return of the architect in the master builder role, and an argument for the composite master builder or master builder team.

In these chapters, you’ll

  • meet an architect and BIM manager who successfully made the transition from pencil to CAD to BIM of the greatest complexity; glean several significant insights from a regional director in the Office of Project Delivery at the General Services Administration (GSA); and
  • hear from two educators—one a designer and an ethnographer of design and technology who brings a background in architecture, computing, and anthropology to the study of human-machine-environment interaction; and the other an educator and industry technology strategist with firsthand experience working in integrated design on a significant IPD project, who shares his perceptions of what is on the horizon for professionals, organizations, and the AEC industry as it concerns BIM and integrated design.

Hopefully you now have a better sense of what the book is about and how it is organized.

If you have any questions about the book, please let me know by leaving a comment and I’ll try to answer them. Thanks!

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For AEC Industry, Is Trust the Killer Mobile App?


An online discussion asks: What is the mobile killer app for the AEC industry?

Mobile Apps for the field and jobsite appear to be where the industry is headed.

It’s only a question of which ones and when.

In the discussion, various technologies are proposed:

.

  • a Navisworks-like app with an ability to mark up the model
  • ruggedized iPads and Xooms
  • Artra, a FIELD-BIM & 3D CAD Facilities Management solution for AEC & BIM
  • virtual desktops to run 500MB models in the cloud

While others are rejected:

  • I don’t see people walking around on the site wearing goggles
  • There is nothing you can do to ruggedize iPad

The consensus is one of people walking around, viewing the model, taking pictures on site, adding notes and comments, setting attributes and syncing that with the model on the server in the trailer.

Or is the consensus doing what we’ve always done: scribble down notes and sketch?

There’s the commenter who has been working in the future for some time now and doesn’t see anything new.

Implying that the rest of us ostensibly have been living in the past with our heads under a rock.

Inevitably, one commenter accuses another of promoting an app they represent.

And it’s monkeys at a tea party.

There’s technology,

There’s just no trust

We’re all worried about how we’re going to build buildings when we ought to be focused on building trust.

In discussions about IPD we’re all for sharing risk and reward.

But when it comes to putting yourself on the line to support someone else

(the very definition of sharing risk and reward)

Where is everybody?

With BIM, you team with those with experience.

With IPD, you team with those you know and trust.

Right?

You don’t need IPD experience to do IPD,

You need trust

Yes, you need an owner who asks for IPD.

But you can’t deliver what they ask for, when they ask for it, without first building trust.

Trust is the real integrated project delivery method.

Trust is a prerequisite for IPD.

Others attest that trust in integrated design and teams is a result but not a prerequisite.

“It’s not about trust—it’s about process,” says Scott Simpson. “If the process is set up properly, trust will follow.”

With IPD, you do need to find others who:

  • Can work with you, and
  • Want to work with you

Selecting the right people to work on IPD teams.

And who are the right people?

Those who have trust in each other.

Trust is an achievement. Trust takes work.

To build trust requires an investment of time.

And not everyone will see this investment as worthwhile.

Who will take the first step?

Trust can be a difficult subject for those in the AEC industry to discuss.

Especially when there’s the implication that one party—or their work effort or product—cannot be trusted.

One thing is certain—trust speaks to the need for meaningful social relationships among people who work together.

So who will take the first step?

Some believe the owner has to set the stage for a trusting working environment and process:

However you define it, trust is one key to working collaboratively.

Without trust, there’s just coercion in one of its many forms.

Trust is the Killer Mobile App

In the book, Love is the killer app, Tim Sanders believes love is the crucial element in the search for personal and professional success.

Sanders sees “business love” in clear, behavioral terms: “the act of intelligently and sensibly sharing your intangibles with your business partners.”

And what are those intangibles? Sharing

  • knowledge, with as many people as possible
  • our network, our rich web of working relationships
  • compassion, to reach out to others authentically

Before you build the building model, build the trust model

Another book takes a different approach to building trust. Building the High-Trust Organization: Strategies for Supporting Five Key Dimensions of Trust, provides an easy-to-administer model and instrument for measuring and managing trust in organizations.

The five critical dimensions from the title are Competence, Openness and Honesty, Concern for Others, Reliability, and Identification.

Creating an environment of trust is at the very heart of team success.

High-trust teams have increased value, accelerated growth, enhanced innovation, improved collaboration, stronger partnering, better execution, and heightened loyalty.

This book answers the question: how do you create and build trust in your team?

Trust crash

As one commenter put it:

In a time of unprecedented mergers, government sponsored buy-outs, the collapse of financial institutions, organizational restructuring and layoffs has resulted in a “trust crash” among employees and stakeholders.

So, before investing in mobile Apps for the field and jobsite,

Invest in building trusting relationships.

Because trust appears to be where the industry is headed.

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Filed under BIM, collaboration, Integrated Design, Integrated Project Delivery, IPD, modeling, people, process

Taking BIM and IPD to Task


Making BIM Beyond Boundaries Actionable

In my recent piece in DesignIntelligence, BIM Beyond Boundaries, I argue for widening our outlook and reach as we deepen our skills.

No doubt, a somewhat unpopular stance today.

In the article I am not suggesting that designers, architects and managers abandon their expertise:

  • Project designers can always deepen their skills.
  • Project architects can always improve their technology chops and knowhow.
  • Project managers can do the same for their leadership skills.
  • And others can improve their specialties.

What I am suggesting is for you to spend the next 90 days branching out.

Looking at new ways to work and practice effectively with your teammates.

So often these thought pieces remain just that – saved in our hard drives or on our nightstands – but seldom put into use.

Here, in this post, I unpack some key points from the article BIM Beyond Boundaries.

And make some suggested next steps that you can take based on the prescriptions made in the article.

Think of it as a way of taking the article to task – by making the content actionable.

Avoiding the typical response to feel good articles by answering the question: What now?

What follows are some suggested resources, activities and links to use as action items as you build your breadth as well as depth.

Skim the bullets below, find one that captures your attention and start expanding:

  • Form an informal group. Meet to discuss ways your firm can collaborate and partner
  • Bring other professionals into the office for lunch-and-learns – not just sales reps
  • Form a mastermind group in your firm and hold each other accountable for change items

“Opting for depth over breadth of expertise is a false choice that will lead individuals, organizations, the profession, and industry in the wrong direction.”

  • Apply the concepts from Daniel Goleman’s bestseller, Emotional Intelligence, into your workplace
  • Assign chapters and meet at lunch to discuss the book
  • Start here then apply it to leadership EQ
  • Read a book on social intelligence such as Social Intelligence: The New Science of Human Relationships or Social Intelligence: The New Science of Success

“Several forces are converging to create an unprecedented and timely opportunity for organizations that have embraced building information modeling (BIM). These forces — including the rise of the expert, the growing complexity and speed of projects, and BIM’s increasing recognition as an enabler, catalyst, and facilitator of team collaboration — also present significant challenges that can be overcome with the right approach and mindset.”

  • Expertise today requires change and growth, not retention of facts. Read Carol Dweck’s Mindset: The New Psychology of Success for a thorough understanding of the difference between a fixed and growth mindset
  • Identify those within your organization with a fixed mindset and determine their likelihood of working towards one of growth
  • Aim to make all of your key personnel those with growth mindsets
  • Consider applying ideas from Building Expertise: Cognitive Methods for Training and Performance Improvement to your organization’s learning initiatives
  • Consider joining  and participating in discussions on what it means to be an expert, among others, at the KA Connect LinkedIn group.

“At one time, being an expert meant knowing more than one’s competitors in a particular field. Firms that reinforced their expert culture hoarded information, which resulted in silos of expertise. Today, many firms are looking to hire people perceived as building and software technology experts, shortsightedly addressing today’s needs at the expense of tomorrow’s.”

  • Not all positions require the applicant to be an expert. See, for example, Why I Will Never, see Ever Hire A “Social Media Expert”

“Due to the speed and complexity of projects, we do not have time to acquire knowledge the old way — slowly, over time, through traditional means.”

  • Familiarize yourself with  the concept of “wicked problems”
  • Familiarize yourself with the concept of ‘design assist’ and other ways to tackle fast, large-scaled and complex projects
  • Access answers and best practices through online discussions and social media

“Being an expert is no longer about telling people what you know so much as understanding what questions to ask, who to ask, and applying knowledge flexibly and contextually to the specific situation at hand.

“Expertise has often been associated with teaching and mentoring. Today it’s more concerned with learning than knowing: less to do with continuing education and more with practicing and engaging in continuous education.”

  • Read the important new book, A New Culture of Learning. By exploring play, innovation, and the cultivation of the imagination as cornerstones of learning, the authors create a vision of learning for the future that is achievable, scalable and one that grows along with the technology that fosters it and the people who engage with it.
  • Give copies of the book to key colleagues and meet to discuss concepts and ideas with the intention of applying them to your organization.

“Social media presents the would-be expert with both opportunities and challenges. Working with the understanding that somebody somewhere has already done what you are trying to do, design professionals, like agile technology experts, can find what they’re looking for by tapping into their networks and aggregating the responses. Conversely, due to the rise of social media, virtually all anyone has to do today to be considered a technology expert is to call themselves one. Because social networks allow people to proclaim themselves experts, it can be hard to know who to turn to, resulting in the rise of otherwise unnecessary certifications.”

  • Apply what you’ve learned via ideas from the book The New Social Learning: A Guide to Transforming Organizations Through Social Media.

“To grow one’s professional reputation, expertise in BIM counter-intuitively requires unlearning, detachment, collaboration, and developing both deep skills and broad interests.”

“We tend to cooperate conditionally, responding to the behavior of others.”

  • If you haven’t done so already, read the blog post ‘Unlearning to Collaborate’
  • Take a look at Why We Cooperate by Michael Tomasello for a better understanding of how we all start out as collaborators and unlearn these behaviors along the way  

“As we grow in our careers, we tend to focus more on people issues and less on technology.”

  • When you consider your own career, does this sound accurate? What implications might this have in terms of how you focus your attention and time in the future? What can you start doing now to prepare?

“Achieving higher levels of BIM use — including analysis, computation, and fabrication — requires skills and a mindset that allow us to work productively and effectively in a collaborative setting.”

  • Many firms that have adopted and implemented BIM software solutions have not used the technology or process to their greatest advantage. To do so not only requires familiarizing yourself with these higher uses – but working more collaboratively with others on the team.
  • If you – or your organization – have not already done so, make the commitment to take-on BIM’s higher uses in the next 6-12 months.
  • Invite local experts who have used BIM for analysis, for sustainability, for fabrication to come to your office to give a demonstration. Or better yet, request and invite and make a visit to their operations to see how they are utilizing the tools and work processes. A simple visit such as this can spark a future teaming or partnering opportunity.
  • Follow-up by discussing how you can go about implementing this higher use of BIM on your next project.

“With BIM, technical expertise should not be considered more important than increasing one’s social intelligence, empathy, or the ability to relate well with others.”

  • Re-familiarize yourself with the concept of attaining and developing T-shaped skills.
  • Consider placing primarily T-shaped people on your project teams
  • Read-up on the subject in ‘T-Shaped BIM’ as well as here.

There is so much more we can all do to become well-rounded professionals.

These suggestions are only a start.

At the risk of overwhelming you, I’ll stop for now with these.

If you know of other sources – or have other suggestions or ideas of your own – please let us know by leaving a comment.

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BIM and Integrated Design – The Week in Tweets


Again, here are the BIM and IPD-related Tweets that my followers on Twitter have shared with their followers (retweeted or RT in Twitter parlance.)

Take a look. Click on the links to find articles, websites and other resources.

If you are not a Tweeter, by browsing the list of micro-posts you will get a good idea of how I use it. And if you like what you see, follow me on Twitter @randydeutsch

Enjoy!

@fedenegro @AddThis ‘BIM Implementation Guide’ is a great book – you can read my short review (and others) here http://amzn.to/m7M16o

 

Revit Roles: summary of the basic tasks in a #Revit environment from the perspective of a project manager http://bit.ly/l3OQ8P

 

Oldie but goodie. The Freshman: levels of #knowledge required of users to be successful making content for #Revithttp://bit.ly/jYZh8g#BIM

 

School’s out? New Course to Explore #BIM Contracts & Risk Allocation http://bit.ly/jM0GDs

 

BIM: Designing tomorrow http://bit.ly/mrTPLy#BIM

 

7 key ways BIM will affect you and your work: De-coding #BIMhttp://bit.ly/kZGOrA

 

Designing for Failure in the Cloud http://onforb.es/ix0QKI

 

Proof that #construction industry is reducing costs stemming from waste & adopting open-standard #BIMhttp://bit.ly/lAvueX #AEC #IPD

 

Building owners: Construction Owners Association of America addresses #BIM & #IPD from perspective of the owner http://www.coaa.org/ #AEC

 

He will be missed: Ralph Lerner, former Princeton #architecture school dean, dies at 61 http://bit.ly/m4DIrx #architects

 

Driving #Construction Project Success thru Neutral Trust Based #Collaborationhttp: //bit.ly/baJkzA & comments http://bit.ly/l1yhhg #BIM #IPD

 

22 people have “liked” my book ‘BIM and Integrated Design’ at http://amzn.to/kCKUuP & it doesn’t even come out for 3 months!

 

Interested in Making Your Company BIM-friendly? Check out AGC’s #BIM Education Program http://bit.ly/kyVQJ2 #AEC

 

Tech Trends: On-Site iPads Change the #AEC Game http://bit.ly/knm5Ym

 

Set them straight as soon as possible: Have the #BIM Truth Talk with Your Boss @Cadalyst_Maghttp://bit.ly/mlakae

 

Visit the Knowledge Lens: Northwestern U’s Center for Learning & Organizational Change, a community of practitioners http://bit.ly/bfXiPd

 

Improving Building Industry Results thru Integrated Project Delivery & Building Information Modeling http://bit.ly/mxOlcv #BIM #IPD #AEC

 

BIM Viewing Comes to the iPad – Portable #BIM now fully implemented http://bit.ly/lHZAEi #AEC #construction #architects #revit

 

@Opening_Design Have you seen this? via @fedenegro Basecamp for architects? http://ow.ly/52X0a #mergersandaquisitions #AEC

 

Top 10 List of “What BIM is NOT…” Vote today! via @caddguru http://bit.ly/ma7Jqt

 

Blog prediction: Autodesk will launch an integrated, multidisciplinary version of its #BIM solution: #Revit Integrated http://bit.ly/kugzGt

 

Webinar provides guidance to #construction counsel for evaluating whether & when to use AIA or ConsensusDOCs for #IPD http://bit.ly/mn7wLf

 

Integrated Project Delivery Invites Innovative Insurance Model http://bit.ly/lp0DIR > ‘invites’ but doesn’t innovate or solve #IPD

 

Polymath, Renaissance person, Multidisciplinarian (!) – Why we all must become one http://zd.net/kRoKem

 

Interview w Vinnie Mirchandani author of The New Polymath: Profiles in Compound-Technology #Innovations http://zd.net/91pytu

 

#Revit – Family Standards and Best Practices Version 2.0 (Kindle Edition) for creation of Revit family files http://amzn.to/kF0tZ4 #BIM

 

Check out the Northern California Virtual Design & Construction (NCVDC) website & blog – just launched http://ncvdc.org/ #BIM #IPD

 

Reserve yr spot! 5th Annual USC Symposium on Extreme #BIM: Parametrics & Customization. Friday, July 8 small f(r)ee http://bit.ly/lBCUsL

 

N Cal Virtual Design & Construction (NCVDC) meeting May 26, 2011 5:00 PM (PT) @perkinswill_SF http://bit.ly/lVqh0E #BIM #IPD #VDC #AEC

 

What do part-time & executive MBA programs have in common with Integrated Project Delivery? They’re both alternative delivery models! #IPD

 

Manhattan Real Estate Software did a nice write-up on my blog today (take that, Altos Research!) #BIM Grows Up http://bit.ly/kIPQDN

 

Fact: Half of all presentation proposals for CoreNet Fall 2011 Summit were on Building Information Modeling #BIMhttp://bit.ly/kIPQDN

 

FYI my rss feeds https://bimandintegrateddesign.com//rss.xml http://architects2zebras.com/rss.xml http://thedesignstrategist.com/rss.xml

 

To compete in a knowledge-based economy business leaders need to reinvent themselves as innovators in services http://bit.ly/ixxU24

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Peer Pressure Transforms our World, but Can it Transform our Industry?


In an interview for my
book, BIM and Integrated Design: Strategies for Architectural Practice (Wiley, 2011) I asked Perkins+Will CIO, Rich Nitzsche:

IT is constantly changing. P+W, founded in 1935 in Chicago, has 20 North  American offices and three overseas, with a total of 1,500 employeesat, is one of the world’s largest firms (#1 in Architect Magazine’s 2011 Architect 50.) How exactly do you turn a firm the size of an aircraft carrier around to embark on an entirely different IT direction?

Rich Nitzsche responded:

“Sometimes you feel like you’re in a dinghy pushing against that aircraft carrier. Not making a lot of progress. We didn’t do anything entirely different.”

“First of all,” he continued, “you have to have buy-in from the top.”

How effective is peer pressure in changing behavior?

“One of the things I’ve learned is we’d be sitting in an operations meeting with the guys who run our offices every day from a practical, bottom-line and staffing point of view.” 

This is where peer pressure came into play:

“One guy would grumble about how BIM is going,” Nitzsche added. “There’s a great opportunity to find the people around the table who have success stories to tell, who have already done the labor to get there. You need to let them shine – and let peer pressure do its work. Not in a mean-spirited way. It’s a way of saying ‘This can be done.’ You’ve done it – why not have a conversation about what it took? Try and highlight the success stories.”

“That’s something we’re trying to do a lot more of in IT – focus on communication. I’m finding that peer pressure is one of the most effective tools to try and persuade other groups to move ahead.”

I was a bit surprised by his response. So I asked:

With reference to BIM and other related technologies, how do you – in your role – create and communicate value for a firm as large and diverse as P+W?

Rich again answered in terms of peer pressure:

“There’s not an RFP that crosses our threshold that doesn’t have BIM as a requirement. And now we’re starting to see IPD show up. So if we’re going to compete with what we consider to be our peer group – and even with people who are smaller than us – we’ve got to be ready on all of these levels. So we’ve got to go in with a great BIM story and not only a great sustainability story but a leadership story about sustainable design. We have a green operating plan and green IT is part of the green operating plan. We’ve done a pretty good job of that. My goal this year is to get us into a leadership position about BIM and IPD – in the eyes of owners and our peers. Because we all measure ourselves to some degree in terms of how we measure ourselves in relation to our peers. And I would say we’re on the front edge when it comes to those two things.”

How did you know Revit was right for P+W?

“We have folks who insist that they can’t design in Revit. And I have other designers – who are just now emerging – who say that they can accomplish 95% of what they need to do in Revit. Designers who have taken it on as their personal mission who say that they’re going to wrestle this beast to the ground and bend it to my will as an architect. As these people emerge, we’ll do the peer pressure thing.”

“That said,” he concluded, “we can’t get stubborn about it and say we can’t use these tools – SketchUp and Rhino – to author your design idea. We would have open revolt.”

Peer pressure can transform the world, but can it transform our industry?

In National Book Award and Pulitzer Prize-winning journalist, and MacArthur Foundation “genius” grant recipient, Tina Rosenberg’s “Join the Club: How Peer Pressure Can Transform the World,” she explores the thinking that human behavior is defined by our relationships with our colleagues and acquaintances.

Why did she make peer pressure the subject of her new book?

“Problems were in endless supply,” she writes. “But it was starting to seem more interesting and valuable to write about solutions.”

Solutions, that is, such as the virtues of peer pressure.

Rosenberg builds the case the most powerful motivator of our personal behavior is the search for status and peer approval.

But can peer pressure assure that we, as a profession and industry, will adopt the new technologies and collaborative work processes enmass?

Motivating through fear

A review in The New York Times pointed out that Rosenberg’s examples, while impressive, also raise doubts about peer pressure’s effectiveness.

“Many of the efforts that she reports on are successes in the short run but not in the longer run, or on a small scale but not a large scale,” reminding us that peer pressure alone cannot transform the world.

The Times review reminds us that our success as a society “depends on the strength of our communities, because the development of our best traits — trust, honesty, foresight, responsibility and compassion — depends upon our close interactions with others.”

So, peer pressure may not be able to transform our industry, but perhaps “it illuminates one crucial piece of the complex puzzle of social ­improvement.”

Join the club

You might recall from your youth peer pressure’s reputation for less beneficial behavior: doing what your friends did to go along with the pack.

Doing something just to fit in, to not rock the boat, to not stand out.

This behavior is perhaps understandable in a large corporate firm, where standing out is professionally ill-advised, and fitting-in the name of the game.

But here’s the rub:

If you have a good reason for using the tools you’re using, you ought to be able to explain and justify your choice.

You shouldn’t give-in to the powers that be because “everybody is doing it.”

It ought to be a choice, one that you make and most importantly, are free to make.

And yet, this admittedly can be difficult.

The concept of peer pressure implies the power of a group to impose its will upon an individual, “to coerce a state of being that might not otherwise exist.”

For as Rosenberg says, “We are all good boys at risk of the bad crowd. Peer pressure is a mighty and terrible force—so powerful that, for the vast majority of people, the best antidote to it is more peer pressure.”

Habits run deep

Many design professionals still refuse to change from their tools of choice – no matter the incentive.

And are just as unwilling to leave their silos and work together collaboratively.

As Rosenberg says in Join the Club, “No amount of information can budge us when we refuse to be budged. The catalog of justifications for destructive behaviors is a tribute to human ingenuity.”

Can an unwillingness to move to BIM, and not taking part on integrated teams, be considered “destructive behavior?”

Absolutely.

Can we be pressured, even coerced, to change against our wills?

I wouldn’t want to wait to find out.

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Building Model Client-Designer Relationships


You don’t need to be a designer to benefit from the best practices espoused in this magnificent new book. A must-have for designers, those in design management and anyone who works with designers on integrated teams.

What does a book on design strategy have to do with BIM and integrated design?

It turns out – a great deal.

For it turns out that today designers of  all stripes emphasize co-creation, communication, mutual benefit, respect and trust in building strong team relationships.

These qualities are no longer the sole province of those participating in Integrated Project Delivery.

Based on over 100 interviews with designers, researchers and educators, The_Strategic_Designer by David Holston provides an overview of the design process and designer’s best practices.

The Strategic Designer: Tools and techniques for managing the design process, published by F+W Media and HOW Design, is billed as a Strategic Graphic Design Thinking book.

Despite this categorization, the subject matter transcends graphic design and can be universally applied to any of the design trades and professions including architectural design.

The book description will sound familiar to anyone working in architecture and related design professions: on integrated teams

As designers look for ways to stay competitive in the conceptual economy and address the increasing complexity of design problems, they are seeing that they must not only be experts in form, but must also have the ability to collaborate, to design in context and be accountable through measurement. By adopting a process that considers collaboration, context and accountability, designers move from makers of things to strategists.

The book focuses on the designer’s workflow, ideation techniques, client relationships and methods for measuring the success of their projects.

But it doesn’t stop there.

An excellent foreward by Shawn M McKinney, alone, is worth the investment in the book.

Each chapter covers a specific design phase emphasis, providing a practical step-by-step approach, complete with tools and techniques.

  • The Conceptual Economy – where those who have the ability to collaborate and manage the increasing complexity of design will have greater opportunities
  • Overview of the Design Process – a process rife with opportunities for misinformation, dead ends, and divergent tracks, as well as amazing outcomes
  • The Value of Process – the benefits of having a well-defined design process
  • The Collaborative Designer – emphasizing co-creation, communication, mutual benefit, respect and trust in a strong client-designer relationship. This is a particularly rich chapter, addressing and answering such questions as: What makes a Good Designer? What Makes a Good Client? and Clients to Avoid. There’s a wonderful sidebar on: Seven Principles for Managing Creative Tension.
  • Empathic Design – explaining how research provides a path and imperative for moving forward
  • Understanding the Business – includes a breakdown of basic strategy techniques and an explanation of the purpose of business analysis as understanding and defining goals of the client
  • Designing with the End User in Mind – with an emphasis on facilitating and moderating participatory and collaborative work sessions. The Designing for People chapter focuses on research as a valuable tool for gaining insight into the organizational needs of clients and their prospective audiences.
  • Managing Ideas – especially when ideating with others in a participatory or collaborative setting, relying heavily on the experiences and knowledge of people involved.
  • Making Strategy Visible – how the designer takes an empathic approach to design that connects business goals with user needs.
  • Design Accountability – asking: Why is design hard to measure? And answering by sharing significant research findings and metrics. Salient quote: “The price for a seat at the decision-making table is accountability.”
  • Planning in a Turbulent Environment – the days of using a linear design process are over. Strategic designers face increasingly wicked problems. A helpful framework offered by project management.
  • Refining Your Process – so it can provide a common understanding for “how things get done” mitigating wasted efforts while creating value for the client and user alike.

Holston’s text anticipates your questions and concerns and places each topic in a larger context. He is clearly in control of his subject.

The author places the book and subject squarely in Dan Pink’s Conceptual Economy, a term describing the contribution of creativity, innovation, and design skills to economic competitiveness, especially in the global context.

In his book A Whole New Mind, Daniel Pink explains how the economy is now moving from the information age to the conceptual age.

Later in The Strategic Designer, Rotman School of Management dean Roger L Martin says that the world is moving from the Information Economy to a Design Economy. A small distinction, but one that unnecessarily complicates matters. I would look to a book such as this to clarify the playing field, at the very least to acknowledge that the labeling of epochs and phraseology are still a work-in-progress.

The book’s strength is not in creating new knowledge – but in repackaging what is largely already known, experientially by every designer – in an easy to carry tome.

In this sense, the book is not a product of the Conceptual Age, but instead is a well-designed, convenient and accessible agglomeration, aggregating both explicit and, perhaps the greater achievement here, tacit knowledge on the subject.

The design world – including the universe of BIM and IPD – is a much better place for having this book at its disposal.

The Strategic Designer is a must-have book for designers, those who manage design projects and those who work with designers in a collaborative setting. It will benefit anyone participating in integrated teams by placing them in a multi-disciplinary mindset. Highly recommended. 

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BIM and Integrated Design: The Week in Tweets


Here are some of my Tweets that had the most impact from May 16-22 2011, all 140 characters or less.

BIM and IPD-related Tweets that my followers on Twitter have shared with their followers (retweeted or RT in Twitter parlance.)

Take a look. If you are not a Tweeter, by browsing the list of micro-posts you will get a good idea of how I use it.

And if you like what you see, follow me on Twitter @randydeutsch

“We’re stuck in a mode where we’re using old systems of understanding learning to try to understand new forms.” ~ Douglas Thomas

Relating to people: #Construction sector gains soft skills w mentoring. Program helps workers w communication http://bit.ly/kODaWT#AEC

#BIM lawsuit: You read the headline? Now, read the +70 comments http://bit.ly/jRqH85 (Then, if necessary, read the article.)

Presentation recorded at the NYC Revit Users Group May 2011 Meeting: New Features in Revit 2012 http://vimeo.com/24012603#BIM

Finally, some good news for the hard-hit design profession: Firms are hiring again! Architecture Employment on the Rise http://bit.ly/lZ4caM

100% of UK government projects to use #BIM within five years http://bit.ly/lfzAk7

“America seems very rich but I never see anyone actually making anything.” from Making Things in America, PAUL KRUGMAN http://nyti.ms/mrka7v

You’ve heard it before: learning is a change you’re introducing into a work culture. #Learning Strategy Buy-In http://bit.ly/jpFLm8

Sustainable Performance Institute promises to deliver on the promise of sustainability http://www.sustainable-performance.org/#green

Looking Beyond the Structure: Critical Thinking for #Designers & #Architectshttp://amzn.to/iAkbEE

Computational Design Thinking: influential thinking on the formation of today’s computational #design discourse http://bit.ly/mLKtNq

Excellent review of AIA 2011 Convention: Thomas Friedman’s Keynote & Energy-Related Technologies @AECbyteshttp://bit.ly/m0Wp5m#AIA2011

“Building Industry Future Belongs to Contractors Who Know BIM.” Really? Not architects? http://bit.ly/kOsWWc#AIA2011

Learn how to protect your organization contractually from risks & legal challenges that come with #BIMhttp://bit.ly/l6Dcgm#revit#AEC

Is the Legal Risk of Building Information Modeling Real or Imagined? http://bit.ly/l6Dcgm#BIM

Daunting mountain to climb? Break it into molehills. Change Management and the Power of Small Wins http://bit.ly/jlEofm

The problem wasn’t #BIM, but poor communication. “Design team never discussed installation sequence w the contractor” http://bit.ly/ijYpiW

Description of Integrated Project Delivery course at California Polytechnic State University http://bit.ly/k10moh#IPD

34 days 18 hours 31 minutes 28 seconds 27 seconds 26 seconds…left until Revit Tech Conf 2011! http://bit.ly/cJGu7L#RTCUSA2011

3 reasons to attend Revit Tech Conf: 1. in California 2. spend 3 days w other Revit users 3. LOTS to learn http://bit.ly/cJGu7L#RTCUSA2011

The biggest challenge architects face today is making themselves relevant to owners.

Call for Presentations: submissions for the AIA 2012 National Convention in Washington, DC are due July 1

By adopting a process that considers collaboration, designers move from makers of things to design strategists http://bit.ly/jAG7dG

Ryan Schultz is the mastermind behind collaboration platform @Opening_Design. Check out his profile http://www.linkedin.com/in/ryanschultz

OpeningDesign.com is a community platform where #AEC professionals can collaborate with fellow building professionals. http://bit.ly/iXbciV

My book already ranked by Amazon Bestsellers Rank #669,047 in Books – and it doesn’t even come out until September http://amzn.to/kCKUuP

Click here to read the AUGIWorld May 2011 issue >>> http://bit.ly/fpjryJ#BIM#IPD#Lean#AEC

GREAT post by Case’s uber-BIM fanboy @davidfano Practice 2.0: “BIM is an opportunity, not a problem” @ArchDailyhttp://ow.ly/4WKKO

Owners didn’t ask for #BIM or for #IPD. They asked for less waste & adversity, more predictability & value. http://bit.ly/c4AHUq

Due to complications & risks associated with #IPD‘s multiparty contracts some are pushing integrated delivery (ID) http://bit.ly/iPPUSM

How to Reap the Benefits of #IPD w/o Pitfalls of a Multiparty Contract? http://bit.ly/kl4PWS & presentation http://bit.ly/k0ng2o

Launch event of the world’s first Masters program in BIM and Integrated Design on 7th June http://bit.ly/lBTnA9 & http://bit.ly/mfbl7G

Every Public Private Partnership project is by definition an Integrated Project Delivery project. Without #IPD#PPP would not exist.

Alternative Project Delivery Methods for Public Works Projects on difficulties of implementing #IPD in public sector http://bit.ly/mFnV4Q

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